I've spent years working at the intersection of marketing, sales and small-business growth.
My background includes digital advertising, Google Ads, website development, lead generation and more than five years working in franchise sales and consulting.
Working with franchisees taught me that marketing only matters if it's actually bringing in business. A great-looking campaign doesn't help if leads aren't coming through the door.
A campaign can generate clicks all day long, but ultimately a business needs the phone to ring, forms to come in and those opportunities to turn into revenue. That's the lens I bring to my work.
I like digging into what's happening behind the scenes - search terms, tracking, websites, lead flow, conversion rates and all the little things that determine whether marketing is actually working.
I also believe small businesses deserve another option besides hiring an expensive agency or trying to figure everything out themselves.
Chosen More is designed to be that middle ground. You get experienced, hands-on help without layers of account managers, giant retainers or a year-long contract.
And if I don't think you need something, I'll tell you.
"I want my clients to stay because the work is valuable - not because a contract forces them to."